Become better
The Definitive Program to become a YouTuber
Become better
A comprehensive, actionable guide to take you to
100k subscribers on YouTube - via a process that works!
By Ankur Warikoo and his core YouTube Team
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Direct access to Warikoo and his core YouTube team and all that they know about YouTube.
Learn EVERYTHING in 8 weeks - from ideation, scripting, post-production, to data.
Learn with other fellow YouTubers - Through a combination of live, pre-recorded and community sessions.
You’ll be able to understand the course even if English is not your first language.

About the Course

You love YouTube videos. And now you’re considering starting your own YouTube channel. Or maybe you already have one.

This cohort-based course will give you everything that goes into running and growing a YouTube channel, starting from:
  • Picking your niche as a content creator.
  • Scripting and designing your video, and NEVER running out of ideas.
  • Learning the secrets of consistency.
  • Growing your channel WITHOUT paid ads.
  • Mastering data and using it to grow your channel.
  • Start earning money by effectively creating multiple sources of revenue.

ALL of this, while understanding YouTube as a science.
Not virality. Not luck.
Pure Science.

You put in the right inputs, and you INVARIABLY will get the right outputs!

“How to YouTube” is for you, if:

📌  You want to create content on YouTube.

📌  You are just starting out on your YouTube journey - but are confused where to begin!

📌  You have no idea how to figure out your niche as a content creator.

📌  You struggle to generate content ideas or be consistent with your videos.

📌  You want to reach out to a wider audience than your current base.

📌  Your subscribers are not growing!

📌  The YouTube algorithm acts like an unwanted enemy, instead of your best friend.

📌  You want to make money through YouTube, and truly live a laptop lifestyle.

📌  You want to run a YouTube channel as a side hustle or use it as a source of additional income.

What’s in the 8-week course?

Starting May 2022, this 8-week course comes with EVERYTHING about YouTube, including:

Understand - why YouTube as a platform

37 million+ channels, 800 million+ videos, 3 billion+ searches per month - why should YouTube even be your platform of choice as a creator?

Identify your Target Audience

How to know the right audience that needs your content the most, that would be most benefited by it, and the audience that you know you will be able to serve the best?
Remember, if your audience is everyone, your audience is no one!

Creating a Content Engine

How do the best creators produce content consistently? Learn the secrets of high-quality, well-researched and steadily consistent videos. And do that seamlessly, to your channel!

Post-production & Branding

What are the must-haves for every piece of your content? What to look for when buying new gear? Learn the secrets of post-production, editing, channel art and thumbnail creation that your viewers cannot not fall in love with!

Packaging your videos

Think of your video as a product. How to market your video? How to do Keyword Research? How to make your videos stand out? How to make sure your viewers spend their time on it? What do you need to do and not need to do, to ensure your video gets shared more often?

Understanding the Data that YouTube provides

Is YouTube all-luck or science? What all do you need to track on YouTube studio in order to measure your growth and subscribers?

Tracking your Performance 

CTR, RPM, AVD - too much jargon, not enough time! Which metrics should you actually be paying attention to, and which are white noise?

Growth Hacking

Warikoo reached 1 Million subscribers in 18 months after being stuck on 7,000 for the past 4 years. What changed? What didn’t? And the power of best practices that ensure this growth on your channel.

How to use YouTube as an Income Source

Some proven, some out of the box ways you can earn money via YouTube. And make it your full-time money-generating machinery.
Why should you take this course?

This course will help you...

✅  Figure out your niche as a content creator.

✅  Create content exclusively for YouTube.

✅  Best practices to grow your subscribers on YouTube.

✅  Learn tested and proven practices to experiment with your content style and brand.

✅  Understand data and have fun with it - even if you HATE math. And derive insights for further videos.

✅ Develop your content strategy and a content engine that actually works.

✅ Learn from other YouTube Creators.

✅  Figure out your target audience for YouTube.

✅  Make your video easily discoverable for the YouTube algorithm.

✅  Leverage YouTube as a source of income - passive as well as full-time.

✅  Come up with a short-term and long-term content strategy. Methodically plan for your brand on YouTube.

✅  Edit videos that make your audience stay for longer.

Meet your Instructors

Meet the team that made the Warikoo YouTube channel go from 7,000 to 1 Million in 18 months

Ankur Warikoo

Ankur has been creating content on YouTube for the past 4 years, and grew from 7,000 to 1 Million in 18 months. Beyond YouTube, he has a following of 5.6 Million across all social media channels.
Ankur Warikoo has been creating content on YouTube for the past 4 years, and grew from 7,000 to 1 Million in 18 months, with a following of ~4 Million across all social media channels
Gitanjali Jaggi - Team Lead
Based out of Bangalore, Gitanjali leads the Warikoo YouTube team as well as content distribution for the brand’s YouTube channel.
Shaurya Shikhar - Data Analyst
A media consultant hailing from Patna, Shaurya studies the data that YouTube provides which is used it to grow the brand further.
Supriya Bhandari - Graphic Designer
Based out of Jodhpur, Supriya is responsible for the visual identity of the Brand Warikoo, creates the thumbnails and the notes Warikoo's YouTube videos.
Aditya Vora - Video Editor
Aditya is from Pune, and is the man behind the entire editing and post-production for every single video of the Warikoo's channel.
Nishtha Gehija - content 
Nishtha is from Kota and writes the YouTube descriptions plus proofreads the content before it goes live.
Shivam Gupta - Audio Engineer
Shivam is a Music Producer and Audio Engineer from Kolkata, responsible for the audio quality standards of the videos.

Success Stories from the Founding Batch

Success Stories from the Founding Batch

The course in your words

#insightful | #tremendous learning experience | #the best | #incredibly comprehensive | #blatantly transparent | #authentic

Listen directly from the horse’s mouth!
Sneak and unfiltered peek into what the YouTubers from
the first batch of How to YouTube are saying from their learnings from the course, and about the growth of
their YouTube channels.
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Pick your Plan

Live Classes

30 selected students.
Starting this May.
100% Scholarship
  • Weekly live classes with Ankur and the Team
  • Assignments and grading
  • Weekly Community Sessions
  • Certificate of Completion
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Learn at your own pace.
Anytime. Anywhere.
Coming Soon
  • 8 Modules of Recorded Content with assignments
  • Monthly live sessions with Ankur and the Team
  • Lifetime Access to the course & the community
  • Certificate of Completion

Be the first to hear!

Sign up and get prior updates and more about the self paced course launch right in your mailbox.
Thank you! We'll reach out with updates.

Frequently Asked Questions

How much does the program cost?

The program costs ₹29,999/- however, the selected applicants will get 100% scholarship. The recorded version which will be coming soon will cost ₹9,999/-

What is the difference between the ₹29,999 and ₹9,999 package?

Our Scholarship Programme is a combination of Live Classes and Pre-recorded content which spans over 8 weeks is worth ₹29,999. We're giving this out as a full-scholarship to the top 30 candidates selected, based on the applications and interviews.
The package worth ₹9,999 is a recorded version of the course, which will be released as a self-paced course. This package includes all recordings and content from the course along with monthly Live QnA calls.

Do I need to have a YouTube channel before applying to the course?

No, it is not a mandate to have your own YouTube channel before applying to the course.

Is this going to be a live or pre-recorded course?

The course is a combination of pre-recorded content and live classes. Each live class will have some pre-recorded content and associated pre-work as well. All the content will later be available for you to access. So, in case you happen to miss out on a Live session, you can catch up on it later. The basic version will include only recorded content.

What is the time commitment required for the course?

Every week there will be 3+ Hours of Live Sessions, and Upto 2 hours of Pre-Recorded Content.

When and where will the live classes be hosted?

The live classes will be hosted via Zoom on Wednesdays. The exact timings will be shared with you once the batch is finalized.

I am not fluent in English. Can I sign up for the course?

The course language is a combination of both Hindi and English. You can sign up even though English is not your first language. The pre-recorded content is primarily in Hindi, with English subtitles.

Can only individual creators apply?

Both individuals or a group/team of a creator working together can apply. The perks will be limited to one per channel.

I am not from India. Can I also apply to the course?

The course will comprise of pre-recorded content in Hindi and English, along with English subtitles. The live classes will be in English but since the batch will be dominated by Indians, there may be some discussions or banter in Hindi. We will accommodate English subtitling for all recorded sessions as well. If language is not a constraint for you, we would love to invite your application to the cohort.

What are the key dates?

Applications Open - 16 April 2022
Applications Close - 30 April 2022
Interview Process - 23 April 2022 - 5 May 2022
Enrollment Communications - 7 May 2022
Community Welcome Call - 14 May 2022
Introductory Session - 18 May 2022

What is the evaluation criteria?

The candidates will be evaluated on the basis of the application and the interview. The form aims to capture their enthusiasm, dedication and commitment towards getting started or generating an impact via their YouTube journey. Presentation or ideation skills will also be considered. The interview will be conducted for the shortlisted candidates only.

I have filled up the application form. What should be my next steps?

Sit back and relax! An automated email will be sent to you once we receive your application. If you are selected for the next round, you will receive an email from us by 1 May, 2022. Due to the high number of applicants, it would not be possible for us to send out individual rejection emails.

Does the course come with a certificate of completion?

The participants will be receiving a Certificate of completion towards the end of the course.

How do I clear my doubts during the program, if I have any?

You will be added to a creator community specially curated for the course. We will also be hosting regular sessions with all the instructors to make sure all your queries are answered.

Who can I reach out to, for any additional questions?

Drop us an email at and we will get back to you.
Don't hesitate

Take your YouTube journey to the next level!